How #hashtags help your wedding vendor business
The hashtag (pound sign) has grown increasingly popular on social networking sites. The hashtags are frequently amusing or stupid, and they occasionally link important subjects that are trending so that the public may view all of the associated postings in one place. According to Google, a hashtag is: A word or phrase preceded by a hash or pound sign (#) on a post on certain social networking sites. For example, "I'm at the beach" would be considered a tweet with the hashtag #beach.
Wedding hashtags are also used on some wedding planning forums and Pinterest boards to link all of the postings that can be tagged with that same tag or phrase. Wedding hashtags are commonly used to keep track of what brides are saying on Twitter or Instagram.
So, how can the use of hashtags help your social media marketing efforts? Here are six ways that I've discovered in which utilizing a hashtag has helped my posts.
Create Brand Recognition Using Hashtags
Using hashtags in your marketing is a fantastic method to get started. For example, I like to create one-of-a-kind hashtags for my company on Mondays. #cheersmarriagequotes is the hashtag I utilize. It binds all of these postings together if someone was browsing through any of my social media sites and liked the quotes.
Find out if your hashtag is unique by going to sites like tagboard.com or hashatit.com to see whether your hashtags are being used.
Network Using Hashtags
The hashtag #followfriday is one of my favorite methods to network on social media. It's a fantastic method to get your preferred suppliers known to your social media followers. It also provides you with a little more connectivity with the members of your network. On Fridays, post some of your preferred suppliers on your social media sites along with hashtags like #familydentist or #plumbers. You never know who might be following them!
Maintain Your Brand Voice
A lot of social media marketers think hashtags are a great way to boost their tweets and posts. The only downside I see with this is that it could distort your real voice if you utilize hashtags throughout all of your postings. It may also give the impression to your followers that you're trying too hard. For instance, if you start posting
Internet Marketing Using Hashtags
Hashtags can also be extremely valuable for internet marketing campaigns as well as search engine optimization (SEO). One way to make use of hashtags is to create tweets that are 160 characters or less exclusively for search engine optimization. Shorter tweets stand a better chance of getting picked up by the newsfeeds on Twitter due to their limited nature.
Bloggers and wedding curators may give your business free publicity.
You may be familiar with the hashtag #weddingphotos. I utilize the hashtag to attach all of my wedding photographs. If a bride were surfing on Instagram or Pinterest and was looking for a more cost-effective option, then I'd have the opportunity to show her that my work is just as beautiful as any more expensive photographer's.
Use hashtags that are relevant to your market.
If you're a wedding planner in the Dallas area, you'll want to use hashtags like #dallasweddings #dallasweddingplanner #weddingsindallas #dallastexas #eventplanner. Many potential customers will search for keywords such as these on Instagram and Twitter to discover photographs and content.
Summary:
You can discover prospective customers using hashtags or key phrases on Twitter, Instagram, Facebook, LinkedIn, and Google+.
By utilizing these six methods for how hashtags can help your business along with some clever ideas of your own, you'll be able to discover exactly what works best.
A hashtag can be used in a variety of ways that may help your social media posts. Utilizing hashtags makes it easier for individuals to find you online and maintain your brand voice. Now, get out there and start utilizing some hashtags!